Case Study - Development of an e-commerce platform
In this project, we developed a new e-commerce platform for Tollans Fisk, a seafood wholesaler in Gothenburg.
- Client
- Tollans Fisk
- Service
- Web Development

Challenge
Tollans Fisk, a seafood wholesaler based in Gothenburg, wanted to improve its online presence and make it easier for customers to shop seafood products online.
Solution
We developed a new e-commerce platform focused on a smooth shopping experience and clear access to information about their range of sustainable, classic, and modern seafood products.
We also implemented SEO strategies to increase visibility and drive more traffic to the website.
You can visit the final result at tollansfisk.se
Outcome
- Higher conversion through a clearer product structure and a simpler checkout flow.
- Increased organic traffic after SEO work on category pages, product pages, and technical foundations.
- A stable platform that made it easier for the team to continuously update assortment and campaigns.
Tech
- Woocommerce
- E-commerce
- Web Development
- SEO
Next steps
Want to improve your e-commerce business or build a new platform? Contact us and we’ll set up an intro call.